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FRACTAL
SELF-SERVE CAMPAIGN PLATFORM
FRACTAL is a self-serve platform with transparent workflow and intuitive user experience for programmatic media buyers.
NEO
ARTIFICIAL INTELLIGENCE
NEO analyzes both the new and the historical data, and automatically makes better bid decisions and maximizes the ROI for each of your advertising dollars.
ADBOX
STRATEGY SIMULATION SYSTEM
ADBOX predicts campaign performance, uncovers audience insights and provides inventory recommendations based on data-driven simulations.
GUARDIAN
AUTOMATIC MONITORING SYSTEM
GUARDIAN quickly detects and warns any system performance issues, protects against any system failures for long periods of time.
FRACTAL
SELF-SERVE CAMPAIGN PLATFORM
FRACTAL empowers users with simple and intuitive workflow for strategy creation, supports multiple high-level audience targeting, and provides full-dimensional transparent data reporting. It records the whole user journey from initial impression to conversion. FRACTAL accepts third-party data monitoring and is equipped with anti-fraud and brand safety mechanism to ensure that the interests of advertisers are not infringed.
ADBOX
STRATEGY SIMULATION SYSTEM
Advertisers can carry out strategy simulation in ADBOX before spending any budget. They can share high-performing strategies to FRACTAL for execuation to minimize the learning cost of advertising.
NEO
ARTIFICIAL INTELLIGENCE
NEO unleashes AI power into FRACTAL and ADBOX through predictive modeling and real-time optimization, which improves the advertising performance of campaign delivery and prediction accuracy of simulation.
GUARDIAN
AUTOMATIC MONITORING SYSTEM
The monitoring system provides detection and early warning services for the platform to ensure FANG's long-term stable operation.

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